It’s “the good old days” of the immersive web and there is still a lot of risk involved
with daring a venture on it. The web is so advantageous through its accessibility, ease
to publish, rapid development mindset, freedom of content and its portability.
Yet, there is no easy way to monetize apps targeted at end-consumers yet and WebXR
development is still full of difficult challenges.
Today, we are making Wonderland Engine available to everyone for free by switching to
a royalty based license model to help you with these challenges.
Enterprises benefit greatly from advantages of WebXR through faster development
(e.g. on Hololens 2) or rapid deployment to a known target group.
So do smaller game developers, who can easily deploy their ideas to an audience
without the curation and permission of an app store.
Both enterprises and small developers, though, are facing graphical limitiations,
long download times and performance issues; the issues we set out to solve with
Removing the Barrier
While we all struggle together to overcome the beginnings of the immersive web, we want
to empower you to experiment rather than putting more financial risk in your way:
Today, we remove the upfront monthly fee to Wonderland Engine and replace it with a
10% royalty on revenue from a released product or game that only applies when you
We strongly believe setting Wonderland Engine free and with it providing a tool that
will enable more complex WebXR project scopes, is an important step to make building higher
quality applications more accessible to a broad range of developers. By doing so,
reducing the cost of development for WebXR applications and thereby increasing the
viability for businesses.
We hope that removing the barrier to entry will also allow the community to thrive such
that an exchange of experience, knowledge and prebuilt components can offset the chances
of success for everyone.
We are looking forward to the future, proud to be enabling developers to build more and
more incredible VR and AR applications on the web.
Feedback & Royalty
Learning an application always incurs a certain “switching cost”. This is an upfront
investment by you, because you believe that the Wonderland Engine will be valuable to
you in the future.
Previously, the 30-day free trial was supposed to reduce this upfront cost, but the
feedback we got was that 30 days is not enough to learn a new development platform,
let alone prove its value. And that the cost of learning the engine together
with the cost of the license after those 30 days was too high for many.
Additionally, switching costs often also come in form of porting an existing
product from another framework or engine. This enormeous effort is already costly,
especially if the product is not yielding any revenue yet.
We are very grateful for the feedback we got over the past 6 months and we agree.
The upfront upfront switching costs imposed by us are now reduced to the minimum.
Once the Wonderland Engine has proven valuable to you, the royalty allows the
Engine to grow based on your success.
The royalty gives back to the ecosystem, to help us improve the development
platform such that it proves even more valuable in the future.
Finally, the royalty model ensures the right focus for the company behind
Wonderland Engine: enable and empower developers to be successful.
Alternative to Royalty
We understand that the royalty model is not a fit for everyone. If you are looking
for alternatives, feel free to contact us and negotiate custom terms.
Existing License Subscriptions
If you have an active Wonderland Engine subscription, you will receive a refund
for uncompleted months of your subscription. We will contact you shortly.